After many hours of reviewing, deliberating and scoring by our specially selected panel of judges; we are delighted to announce the 2021 Finalists for the Digital Media Awards.
The Winners will be revealed at a gala dinner hosted by Newstalk’s Tom Dunne at the Convention Centre Fri 12th November 2021
Don’t miss out on the biggest night of the year in the Irish Digital Marketing Industry and book your tickets today!
Congratulations to our 2021 Finalists
Best in Retail & Consumer Goods
Carat
Cadbury Snack, Saving an Icon with a digital first strategy
Havas Media
Real People, Real Kitchens, Real Expertise
Kindora
Kindora
Life Style Sports
Life Style Sports Delivering Christmas
OMD Ireland
Doritos Quest
Pluto
Get FLIPZ & Chill – Virtual Sampling
VROOM Digital
Digital Helping Build a Brand That Allows Irish Parents to Shop Ethically.
VROOM Digital
Sinead Keary The Label: Building Brand Awareness for the Best in Basics
Wolfgang Digital & Intersport Elverys
From c-suite afterthought to c-suite sweetheart
Wolfgang Digital & Littlewoods Ireland
From Fast Fashion to Slow Cookers!
Wolfgang Digital & Woodie’s
Woodie’s Woodie’s Woodie’s, there’s no better ROI in DIY!
Best Social Media
Bord Gáis Energy
GAAGAABox campaign
Carat
Utilising the Irish Obsession with weather to drive Halls Consideration
Core
Chicken Fillet Roll, KFC’s Best Performing Irish Product Launch Ever
Core
Optimising our Paid Social Conversion Infrastructure to Ramp up Sales
Core
Samsung S20 FE, Launch of the Phone for the People by the People
iProspect Ireland
Ireland Goes Nuts for Cadbury Nuttier
Mediaworks, part of Core
McDonalds #LovinItLive
PHD Media Ireland
CUPRA Full Funnel AV Campaign – fuelled on real-time search data
PHD Media Ireland & Pluto
Department of Health, SciComm Collective Social Media Campaign
Pluto
#100Consent
Smarts
Connecting the Community: Global Bartenders in Lockdown
Starcom, part of Core
AIB Backing Students to make a difference for the next generation
TBWA Dublin
Serious Character
Wolfgang Digital & Littlewoods Ireland
Googling Facebook to deliver a record breaking season for Littlewoods
Best Use of Video
Bord Gáis Energy
GAAGAABox
Bua Marketing
Leitrim’s Best Kept Secrets
CarsIreland.ie
CarsIreland Car Reviews
Central Bank of Ireland
COVID-19 Video Series
Fifty-Three Six
Fifty-Three Six // eir / #ThatOneDay 2021
Mediaworks, part of Core
Irish Life Health Embracing Change
Newpark Hotel
Newpark Hotel Lockdown Studios
OMD Ireland & RTE
7UP Free and Battle Of The Food Trucks
OMD Ireland
Driven 2.0
Red Square Media
NDA- Get up and move
Teneo
Samsung ‘Everyday Epic’
The National Lottery and Starcom, part of Core
Celebrating Jackpot Wins with Waterparks
Best Brand
Greencastle Media Group
Her.ie
IMAGE Media
IMAGE Media
The National Lottery and Starcom, part of Core
The National Lottery, Ireland is back dreaming
VROOM Digital
Digital Doolin Ferry Co – What SEO is all a-boat!
Best Search Campaign
Havas Media
Insuring performance through owned media
Havas Media Ireland
Hyundai – Driving onto Better Paid Search
iProspect Ireland
A 55% CPQ Drop? You can quote me on that
iProspect Ireland
Ireland Aer Lingus: Flying up the search results
iProspect Ireland
Workplace: Connecting people through search
OMD Ireland
SEO Superhero’s: How OMD empowered 68% more foster carers to change a child’s life
Spark Foundry part of Core
Three Reasons To Switch
Starcom part of Core
Becoming the Tiger Kings of Retail
VROOM Digital
Doolin Ferry Co – What SEO is all a-boat!
VROOM Digital
Putting a Spotlight on Search
Wolfgang Digital & Intersport Elverys
From c-suite afterthought to c-suite sweetheart
Zenith part of Core
Going for Gold Backing Winners, Not Losers
Best in Government & Not for Profit
Core
Intervening to Reduce Road Deaths During the Pandemic
Crawford Art Gallery
#YourNationalCollection at Crawford Art Gallery in collaboration with IMMA
Good as Gold
Translating the Christmas Shoebox Appeal to Digital
Irish Cancer Society
Daffodil Day 2021
Mediaworks, part of Core
Proving compassion has no borders – The Trócaire Story
National Gallery of Ireland
National Gallery of Ireland at Home
OMD
Horse Racing Ireland – Racing on Your Terms
Pluto
#100Consent
Spark Foundry & Core Investment
HSE – Listen up! We have a vaccine for you.
TBWA\Dublin
The Great Irish Bake 2021
Teneo
Shine a Light Night 2020
VROOM Digital
Adapting Quickly to a Crisis – Raising Critical Funds For Vulnerable Children Globally
Best Use of Mobile
CarsIreland.ie
CarsIreland.ie Endless Mobile Scroll
FlexiDrive
FlexiDrive
izest Group / Midnight
Tackle Your Feelings Schools App
The National Lottery and Starcom, Part of Core
Shake, Pick, Play with the new National Lottery App
Best Integrated Digital Campaign
iProspect Ireland & Kaspersky
Hacking Global Growth in Cybersecurity
Life Style Sports
Life Style Sports Delivering Christmas
Lovin & Carat
Vodafone X Campus Sessions
Mediaworks, part of Core
McDonalds #LovinItLive
PHD Media
Free Now to Choose FREE NOW
RTE
Raising Vital Funds For The Other Pandemic: Darkness Into Light 2021
RTE
RTE’s Future Now, Future Next in association with ESB
Spark Foundry, part of Core
Vhi Virtual Women’s Mini Marathon: A digital campaign with physical results
Starcom, part of Core
AIB BACKING STUDENTS TO MAKE A DIFFERENCE FOR THE NEXT GENERATION
Wolfgang Digital & Littlewoods Ireland
From Fast Fashion to Slow Cookers!
Wolfgang Digital & Bodyslims
No Cookies? No Problem! How We Drove 1 Million Euro In 5 Months By Putting First-Party-Data First
Wolfgang Digital & Woodie’s
Woodie’s Woodie’s Woodie’s, there’s no better ROI in DIY!
Best Blog
Fathom a Low & Behold company
The Fathom blog – fathom.pro/blog
iProspect Ireland
Cpl: Helping job hunters in their search
iProspect Ireland
Workplace: Connecting people through search
OMD Ireland
How Orchard Fostering’s Blog empowered 68% more foster carers to change a child’s life
Tiger Paw
Tiger Paws Junior’s Stories
Best Native Content
Goss Media
Goss.ie x Bumble Staying Connected campaign
Havas Media Real People
Real Kitchens, Real Expertise
Just Eat Ireland
Take Your Tastebuds on Holiday
OMD
Horse Racing Ireland – Racing on Your Terms
OMD Ireland & RTE
7UP Free goes native with Battle Of The Food Trucks
Best Website
CarsIreland.ie
New CarsIreland.ie Platform
Emerald Guitars
Emerald Guitars
Kooba
Bord Bia Bloom
Kooba
Cash & Carry Kitchens
Kooba
Dignity Health Global Education
Kooba
Flipdish
Kooba
Holoplot
Kooba
Institute of Directors in Ireland
Kooba
LIA
Kooba
Vizor
Open Design & Digital
Helping Airlines Take Off
OPEN Design & Digital
Here’s to Freedom
Squaredot
Client Solutions
Squaredot
Squaredot Agency
The Savoy Collection
The Savoy Collection
YUM Creative Agency
The Paint Hub by YUM Creative
Best Conversion Strategy
All human
Irish Life Health
Core
Optimising our Paid Social Conversion Infrastructure to Ramp up Sales
Fifty-Three Six
Fifty-Three Six // FAI // #WeAreOne
iProspect Ireland & Kaspersky
Hacking Global Growth in Cybersecurity
Irish Life
Getting Smart with Investing
izest Group / Midnight
Kaliedy
OMD
Ireland Charging Leads for Renault ZOE in 2021
PHD Media
Free Now to Choose FREE NOW
Wolfgang Digital & Bodyslims
No Cookies? No Problem! How We Drove 1 Million Euro In 5 Months By Putting First-Party-Data First
Best Strategy
256
How Vizor Software moved into the Digital era with 256
Irish Life
Getting Smart with Investing
Life Style Sports
Life Style Sports Delivering Christmas
TBWA Dublin
Serious Character
Teneo
Your Personal Best
The Irish Times DAC
Breakingnews.ie
VROOM Digital
Doolin Ferry Co – What SEO is all a-boat!
Best Integrated Media Strategy
Carat
Apache Pizza’s Triple Decker Box- Triple the Pizza, Ten Times the Revenue
Dentsu Ireland & Kaspersky
Making the Right Moves in a Risky Game
Havas Media
The Greatest Christmas Gift Is A Home
Mediaworks, part of Core
Irish Life Health – Embracing Change
OMD / HAVAS
The Welcome In Between, reconnecting Jacobs through human and data driven insight
OMD Ireland & Javelin
SSE Airtricity This is Generation Green
Wolfgang Digital & Woodie’s
Woodie’s Woodie’s Woodie’s, there’s no better ROI in DIY!
Zenith, part of Core
KFC Chicken Fillet Roll
Digital Student of the Year
Orla Donworth (Limerick Institute of Technology )
Irish National Stud Digital Consultancy Project
Sarah Sweeney (Limerick Institute of Technology )
Social Media Strategy for O’Donovan Productions
Lynda Galvin
Social Media Campaigns
Best Collaborative Campaign
Carat
Cadbury FC x OTB Sports, taking the show off road to online
Carat
Cadbury’s Secret Santa Magical Moments
IMAGE Media
Fitbit Wellness Weekender
iProspect, Carat & Dentsu
AI Optic-X – A Transformational Journey of Creative Intelligence to Bank of Ireland’s Performance Campaigns
LADbible Ireland LTD
LADbible Ireland x Lifestyle Sports x TikTok
Lovin & Carat
Vodafone X Campus Sessions
Newpark Hotel
TEAM – Together Everyone Achieves More | Newpark Hotel’s 12-month Digital Journey
OMD Ireland, Havas Media & RTE
7UP Free, Battle of The Food Trucks
Reach x Foe x Carat
What is Ireland Curious About
RTE
Raising Vital Funds For The Other Pandemic: Darkness Into Light 2021
Starcom, part of Core X WH
AIB Backing Students to make a difference for the next generation
Teneo
Samsung – All Terrain
Best OOH Digital Campaign
Ardmore
Belfast Telegraph Sparking Debate with COVID19 triggered Outdoor.
Oliver
Sure GAA
OMD Ireland
Virgin Media – Proving the effectiveness of OOH impacting and delivering online sales
Omnicom Media Group
Programmatic Digital Out of Home Excellence
PML Group
Bank of Ireland talks Location In Dynamic Mortgages Campaign
PML Group
JUST EAT delivers Dynamic OOH as part of our everyday lives
Best Technology Innovation
audioXi
Saving an Icon, Using Dynamic Digital Audio to Reverse Brand Decline – Cadbury Snack
CarsIreland.ie
Typesense search on CarsIreland.ie
Dentsu Ireland
AI Optic-X: A Transformational Journey of Creative Intelligence to Bank of Ireland’s Performance Campaigns
Fuzion Communications
IACP 40th Anniversary Campaign
Spark Foundry & Core Investment
HSE – Listen up! We have a vaccine for you.
Best Podcast
Edelman
Irish Distillers: A Perfect Blend
Foe
I Love That Ad
Lovin / Spark Foundry / Jameson Distillery Bow St
The City Speaks, Street Art Series
National Gallery of Ireland
National Gallery of Ireland Podcast
RTE
RTE’s Future Now, Future Next in association with ESB
Teneo
Under Construction with Chadwicks
The Irish Times
The Irish Times Women’s Podcast
Yellow Path Productions Ltd.
The Witness: In His Own Words
Best in Financial Services
Central Bank of Ireland
COVID-19 Video Series
Central Bank of Ireland
Digital-First Public Engagement
Dentsu Ireland
AI Optic-X: A Transformational Journey of Creative Intelligence Applied to Bank of Ireland’s Performance Campaigns
iProspect Ireland
A 55% CPQ Drop? You can quote me on that
Irish Life
Getting Smart with Investing
KBC Bank Ireland
Digital with a Human Touch
Starcom, part of Core
AIB Backing Students to make a difference for the next generation
TOTEM
Branding A Game Changer – valid8Me
Wolfgang Digital & Zurich Ireland
Smart Savings = Great Growth
Best Creative
audioXi
“Hey Alexa, Let’s Create 512 Dynamic Digital Audio Ads” – Vodafone Ireland
Babelfís
Graduate Attributes Programme
izest Group / Midnight
Kaliedy
izest Group / Midnight
POCO Rebrand
Kooba
Bord Bia Bloom
The National Lottery and Starcom, part of Core
The National Lottery, it could be you
Best Newcomer
izest Start
LADbible Ireland
Part Three Digital Ltd
WedGenMedia
Best Use of AI
Dentsu
AI Optic-X – A Transformational Journey of Creative Intelligence to Bank of Ireland’s Performance Campaigns
VROOM Digital
Putting a Spotlight on Automation Growth
Best Small Agency
Avalanche
Bua Marketing
Dotser
Each&Other
Fifty-Three Six
izest Group
Practice Hook
Squaredot Agency
Tribe Digital
Willows Consulting Ltd
Best in Sustainable Development
Edelman
SSE Airtricity Eco Explorers Club
OMD Ireland & Javelin
SSE Airtricity – This is Generation Green