As people increasingly move across channels and platforms, Kantar Media’s data, audience measurement and targeting services unlock insights to inform powerful decision-making.

Our TGI data provides marketers with the consumer understanding they need to create target audience profiles and drive business results. TGI data encompasses all aspects of audience behaviour – from product use, to leisure activities, to attitudes and media engagement – and is trusted by hundreds of agencies, media owners and brands every day.  TGI enables you to better understand and reach key consumer targets by enabling more compelling insights, smoother campaign planning and more impactful audience activation – both online and offline.

We encourage you to participate in the 2025 Digital Media Awards and seize this unique opportunity to showcase your expertise and accomplishments. To find more details about the awards, please visit our website.

Use the #DMA2025 to find out more about the Digital Media Awards on social media.