Sponsors

“Nokia’s mission is simple, Connecting People.
Our strategic intent is to build great mobile products.
Our job is to enable billions of people everywhere to get more of life’s opportunities through mobile.”

Nokia Strategy

Nokia’s strategy is about investing in and ensuring Nokia’s future. “I have incredible optimism because I can see fresh opportunity for us to innovate, to differentiate, to build great mobile products, like never before, and at a speed that will surpass what we have accomplished in the past,” Elop said. “We are going forward. We are not going backwards. We have a strategy. We have a path. We have a future. And we can deliver great mobile products. And despite all of these changes, we remain true to our mission, that of Connecting People.”

Regaining our leadership in the smartphone space

Nokia plans to form a broad strategic partnership with Microsoft to jointly build a global ecosystem that creates opportunities beyond anything that currently exists. It brings together highly complementary assets and competences. The Nokia-Microsoft ecosystem targets to deliver differentiated and innovative products with unrivalled scale in product breadth, geographical reach, and brand identity.

Nokia would adopt Windows Phone as its primary smartphone platform, helping drive and define the future of the platform by leveraging its expertise on hardware optimization, software customization, and language support. Nokia and Microsoft would also combine services assets to drive innovation. Nokia Maps, for example, would be at the heart of key Microsoft assets such as Bing and AdCenter, and Nokia’s application and content store would be integrated into Microsoft Marketplace. Under the proposed partnership, Microsoft would provide developer tools, making it easier for application developers to leverage Nokia’s global scale.

While Nokia transitions to the Windows Phone platform, Symbian will continue to offer considerable value to Nokia, to our customers, developers and consumers. 200 million people use Symbian globally, and Nokia will modernize the platform through investments in completely new devices with new features, hardware improvements such as GHz+ processing capabilities and significantly increased graphics speed, as well as software improvements.

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“Fuzion- Established in 2000, Fuzion are an Award Winning PR, Marketing & Graphic Design Consultancy.We work as partners to our clients, with an “Owners Mentality”, delivering practical and cost effective solutions to help clients with their business objectives.Fuzion are renowned for being able to combine the various aspects of Marketing, Branding and PR in an optimal way for clients, which is due to the specialists in each area of the firm working together towards a common objective.

www.fuzion.ie“

“Kantar Media Ireland is the leading media monitoring and analysis provider in the Irish market, delivering insight and intelligence on press, broadcast, Internet and social media activity for thousands of Irish brands.  Kantar Media operates in 50 countries across the globe helping clients master the momentum of the media.”

“Webfactory is Ireland’s largest digital consultancy. Founded in 1994 we are focused on discovering solutions that deliver results.We are full service and offer eBusiness Strategy, design and build, SEO and mobile solutions.”

“02media”is leading the way in defining what is possible in terms of a rich, interactive Mobile media service that consumers actually want to engage with and use.We use market-leading customer insight to help you target the right person, at the right place with the right message at the right time; making the message they receive relevant to them.Our aim is to drive awareness, engagement and purchase intent for the consumer on behalf of the brands we work with.

O2 More is becoming one of the market leading and most effective permission-based mobile marketing platforms available to marketers today. For more information, contact Fintan Lonergan, Head of O2 Media fintan.lonergan@o2.com.

“Huggity” has developed a new Post Event Marketing Tool, which allows brands to extend their exposure and maximise ROI on event marketing spend by recreating the excitement of the fan experience online by engaging on social media channels, after the event.We create 360º, multibillion pixel images of crowds taken at an event and allow fans to find themselves, tag their position and share it with their family and friends.

“iBusiness Media“iBusiness Media is a new agency specialising in mobile media, marketing and app development.We can reduce your app development costs significantly with the introduction of customised targeted advertising into your application.

Our aim is to bring our clients closer to their clients or members with the latest in mobile technology at a lower cost.

“Do It Mobile”  is a leading full service mobile marketing agency, with offices in Ireland and Spain. We specialise in creating engaging and strategic mobile solutions such as optimized mobile websites and mobile business apps for global brands. Our Dublin based in-house development team uses the latest software technologies & best design practices to create engaging and strategic mobile solutions across a wide range of smartphone and tablet platforms including iPhone, iPad, Android, Blackberry and Windows Phone 7 ( info@doit-mobile.com ).

eightytwenty/4Duses live insights to create interactive experiences that are viral by design.But, with today’s consumer, that’s no easy task. Today’s consumer is complex, social and on the move – they are Live.

And enabling and empowering every moment of their complicated, emotional, impulsive lives is technology.

Our insights are based on how people truly behave, never on what they claim to do.  We call this ‘Live Intelligence’.

“The Sunday Business Post“

The Sunday Business Post was launched in 1989 and has become a ‘must-read’ title for Ireland’s business decision makers.

Now firmly established, and with 154,000 weekly readers, The Sunday Business Post is viewed by key business people including owners, chief executive officers and managing directors, as the most important Sunday Newspaper for their job.

Our award winning news reporting and news analysis is now available online everyday at www.businesspost.ie